In this episode of the Duct Tape Marketing Podcast, I interview Jennifer Wallace. She is a freelance print and television journalist who began her career at 60 Minutes. She's a frequent contributor to the WSJ and the Washington Post. 

Her upcoming book Never Enough: When Achievement Culture Becomes Toxic-and What We Can Do About It, explores the deep roots of toxic achievement culture, and finds out what we must do to fight back. She explains the term "mattering" which is the idea of feeling valued for who we are at our core by our families, by our friends, by our community, and also being dependent on to add meaningful value back to parents, to friends, to the community.

More About Jennifer Wallace:

• Jennifer's website
• Pre-order Never Enough: When Achievement Culture Becomes Toxic-and What We Can Do About It

Learn More About The Agency Intensive Certification:

• Learn more

Take The Marketing Assessment:

• Marketingassessment.co

In this episode of the Duct Tape Marketing Podcast, Mike Volkin. He is a serial entrepreneur, speaker, marketing consultant, fractional Chief Marketing Officer, Army veteran, and author of 7 books. In addition, he has built and sold 6 of his own companies. As a marketing leader, he specializes in helping businesses scale, particularly ones that help people, animals, and the environment.

The Fractional CMO model is a smart solution for companies that may not require a full-time CMO but still need strategic direction and are seeking tailored strategic insights. Mike highlights that it is important to consider a balanced approach to marketing channels based on the available resources and staff skills, focusing on a few channels that can provide significant ROI.

More About Mike Volkin:

• Mike's website
• If you're a marketing agency, looking for a marketing strategy: Your Marketing Expert

Learn More About The Agency Intensive Certification:

• Learn more

Take The Marketing Assessment:

• Marketingassessment.co

In this episode of the Duct Tape Marketing Podcast, I interview Carol Roth. She is a “recovering” investment banker; entrepreneur; speaker; economic, business, and financial commentator; content developer; and a New York Times bestselling author. 

Her latest book You Will Own Nothing: Your War with a New Financial World Order, is a New York Times best seller that helps people navigate the shifting global financial order and create a plan to fight back and preserve their wealth creation opportunities.

More About Carol Roth:

• Get your copy of: You Will Own Nothing: Your War with a New Financial World Order
• Follow Carol on Twitter
• Connect with Carol

Learn More About The Agency Intensive Certification:

• Learn more

Take The Marketing Assessment:

• Marketingassessment.co

In this episode of the Duct Tape Marketing Podcast, I interview Dr. Hitendra Wadhwa. He is a professor at Columbia Business School and Founder of the Mentora Institute. He has coached dozens of Fortune 100 C-suite executives and taught 10,000+ MBAs and Executives. 

His upcoming book: Inner Mastery, Outer Impact: How Your Five Core Energies Hold the Key to Success, explains the 5 Core Energies (Purpose, Wisdom, Growth, Love, and Self-Realization) and expressing them through actions that bring out the best in yourself and others. Dr. Hitendra shares the key principles for how to pursue success by letting your true self shine through in everything you do.

More About Dr. Hitendra Wadhwa:

• Get your copy of: Inner Mastery, Outer Impact: How Your Five Core Energies Hold the Key to Success 
• Dr. Hitendra's website.
• Mentora Institute

Learn More About The Agency Intensive Certification:

• Learn more

Take The Marketing Assessment:

• Marketingassessment.co

In this episode of the Duct Tape Marketing Podcast, I interview Russ Perry. Russ, the founder and CEO of Design Pickle, is a seasoned creative leader, entrepreneur, author, and thought leader. As a former agency owner, Perry intimately understands the challenges associated with all aspects of creative work and has transformed the creative process through Design Pickle.

More About Russ Perry:

• Design Pickle
• Connect with Russ on LinkedIn

Learn More About The Agency Intensive Certification:

• Learn more

Take The Marketing Assessment:

• Marketingassessment.co

In this episode of the Duct Tape Marketing Podcast, I interview JP Maroney. He is a seasoned business strategist and Fractional CMO with over three decades of entrepreneurial experience. He is known for his strategic prowess, serving powerhouse clients like Wells Fargo and Century21, as well as growing companies, often as a Fractional CMO, Chief Strategic Officer (CSO).

JP explains how Fractional CMO can be a cost-effective solution for businesses to access top-level marketing expertise without the burden of hiring a full-time executive. JP highlights the importance of framing services in terms of results and outcomes, focusing on the value delivered rather than just the hours worked.

More About JP Maroney:

• Follow JP on social media: @jpmaroney
• JP's website.
• Check out JP's Youtube Channel.

Learn More About The Agency Intensive Certification:

• Learn more

Take The Marketing Assessment:

• Marketingassessment.co