Duct Tape Marketing
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as marketing strategy, consulting, social media marketing, content marketing, SEO, email marketing, lead generation, business management, entrepreneurship and much more. With over 900 episodes since its inception in 2005, The Duct Tape Marketing podcast is your go-to resource for all things marketing or business growth. Join us each week as we dive into the latest marketing trends and strategies that will help you achieve your business goals. Don't miss out on this opportunity to learn from the best in the business. Tune in to The Duct Tape Marketing podcast and start listening today!

John talks about the importance of establishing a strategy first approach to marketing, rather than just focusing on a jumble of marketing tactics to get the job done.

Direct download: John_Solo_-_Strategy_First.mp3
Category:Podcast -- posted at: 7:41am MDT

John chats with Laura Gassner Otting, author of Limitless: How to Ignore Everybody, Carve Your Own Path, and Live Your Best Life about how to use the framework of consonance to find and define your own purpose.

Direct download: John_Interviews_Laura_Gassner_Otting.mp3
Category:Podcast -- posted at: 4:43am MDT

John discusses the third stage of establishing a fully realized marketing strategy. In this stage, you go deeper into existing channels and add the final three channels to your marketing model.

Direct download: John_Solo_Show_-_Ignite.mp3
Category:Podcast -- posted at: 7:34am MDT

John discusses the second phase of a fully realized marketing model. Once you have your foundation in place, you can begin to add more to those channels and incorporate other layers to your strategy.

Direct download: John_Solo_Show_-_Grow.mp3
Category:Podcast -- posted at: 7:47am MDT

John discusses the first stage of establishing a fully realized marketing strategy. Building up a solid foundation of online assets will allow you to grow and ignite your marketing efforts as your strategy begins to mature.

Direct download: John_Solo_Show_-_Build.mp3
Category:Podcast -- posted at: 7:51am MDT

John speaks with Dan Breeden, a senior manager of strategic alliances at Yahoo Small Business, about what it takes for a small business to stand out online.

Direct download: John_Interviews_Dan_Breeden.mp3
Category:Podcast -- posted at: 7:48am MDT

John chats with Danny Iny, founder and CEO of Mirasee and author of the book Leveraged Learning: How the Disruption of Education Helps Lifelong Learners and Experts with Something to Teach. They discuss the changing landscape of online education and what it means for those who want to acquire or share knowledge.

Direct download: John_Interviews_Danny_Iny_2019.mp3
Category:Podcast -- posted at: 7:33am MDT

John chats with Arnie Kuenn, founder and CEO of Vertical Measures, about his latest book The Customer Journey. They discuss the customer journey and the role that effective content marketing plays in guiding buyers through the journey.

Direct download: John_Interviews_Arnie_Kuenn_1.mp3
Category:Podcast -- posted at: 7:49am MDT

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