Thu, 30 March 2023
In this episode of the Duct Tape Marketing Podcast, I interview Kristi Herold. She is the founder and CEO of JAM a multi-million dollar global business that has connected millions of people through play since its inception as one of the largest adult recreational sports leagues in the world. The JAM team has produced and delivered over 3500 playful corporate events, in over 30 countries since the summer of 2020. It has been awarded “Canada's Most Admired Culture Award “ in 2022, certified as “Great Places to Work - Canada” and named the “Best Remote Startups to work for”. Kristi is the author of the best-selling book It Pays to PLAY - How Play Improves Business Culture, a resource to implement play at work and improve the productivity and culture of companies.
More About Kristi Herold:
More About The Agency Certification Intensive Training:Take The Marketing Assessment:This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network. |
Wed, 29 March 2023
In this episode of the Duct Tape Marketing Podcast, I interview Gaia Bernstein. She is a law professor, Co-Director of the Institute for Privacy Protection, and Co-Director of the Gibbons Institute for Law Science and Technology at the Seton Hall University School of Law. She writes, teaches, and lectures at the intersection of law, technology, health, and privacy. Her forthcoming book, Unwired: Gaining Control Over Addictive Technologies shatters the illusion that we can control how much time we spend on our screens by resorting to self-help measures.
More About Gaia Bernstein:
More About The Agency Certification Intensive Training:Take The Marketing Assessment:This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network. |
Thu, 23 March 2023
In this episode of the Duct Tape Marketing Podcast, I interview Henry Adaso. Henry Adaso is an award-winning marketing leader with over 15 years of experience. A former music journalist, he is a natural storyteller and an innovative marketer. He is currently head of marketing for CEMEX USA and the author of three books, including his latest The Art of Messaging: 7 Principles of Remarkable Messages (Or How to Stand out in a Noisy World): a practical guide that helps marketers and entrepreneurs clarify their message and captivate their audience.
More About Henry Adaso:
More About The Agency Certification Intensive Training:Take The Marketing Assessment:This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network. |
Wed, 22 March 2023
In this episode of the Duct Tape Marketing Podcast, I interview Morra Aarons-Mele. She is the host of The Anxious Achiever, a top-10 management podcast that helps people rethink the relationship between their mental health and their leadership. Morra founded Women Online and The Mission List, an award-winning digital-consulting firm and influencer marketing company dedicated to social change in 2010. Her upcoming book is called The Anxious Achiever: Turn Your Biggest Fears into Your Leadership Superpower where the mission is to normalize anxiety and leadership in today’s workplace. Morra shows that anxiety, with the right tools, can turn into a strength instead of a weakness. More About Morra Aarons-Mele:
More About The Agency Certification Intensive Training:Take The Marketing Assessment:
This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network. |
Fri, 17 March 2023
|
Wed, 15 March 2023
In this episode of the Duct Tape Marketing Podcast, I interview Christina Inge. She has two decades of experience leading digital strategy and managing complex marketing technology projects. She specializes in articulating effective, efficient digital strategies for organizations using the latest channels to drive results. She is the founder of Sleek Marketing, which offers hands-on education on digital marketing in the Boston area. Her book Marketing Metrics: Leverage Analytics and Data to Optimize Marketing Strategies, is a practical guide to creating efficient future-focused marketing strategies powered by data-driven techniques that can develop stronger brands and products.
More About Christina Inge:
More About The Agency Certification Intensive Training:Take The Marketing Assessment:
This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network. |
Fri, 10 March 2023
In this episode of the Duct Tape Marketing Podcast, I interview David Newman. He's the founder of the Do It! MBA mentoring program and the host of The Selling Show, a top-rated business podcast. He is the author of the business bestseller Do It! Marketing, and his new book, Do It! Selling, where David helps professional services sellers land better clients, bigger deals, and higher fees. More About David Newman:
More About The Agency Certification Intensive Training:Take The Marketing Assessment:This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network. |
Thu, 9 March 2023
In this episode of the Duct Tape Marketing Podcast, I interview Jonah Berger. Jonah is a Wharton School professor and internationally bestselling author of Contagious, Invisible Influence, and The Catalyst. He has a new book we're going to talk about — Magic Words: What to Say to Get Your Way. More About Jonah Berger:Learn More About The Agency Intensive Certification:Take The Marketing Assessment:This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network. |
Wed, 8 March 2023
In this episode of the Duct Tape Marketing Podcast, I interview Washington Post Best Selling Author and Motivational Keynote Speaker, Laura Gassner Otting. A frequent contributor to Good Morning America, the TODAY Show, Harvard Business Review, and Oprah Daily. Laura’s 30-year experience is defined by her entrepreneurial edge. She served as a Presidential Appointee in Bill Clinton’s White House, helping shape AmeriCorps. Her forthcoming book, Wonderhell, reimagines the stories we tell ourselves about success bringing you happiness, and shows how mixed emotions like fear, uncertainty, and stress accompany success. More About Laura Gassner Otting:
More About The Agency Certification Intensive Training:Take The Marketing Assessment:
This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network. |
Thu, 2 March 2023
In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show, and I’m gonna talk about how Fractional CMOs are becoming increasingly popular among business owners and marketing agencies. Resources I mention:Learn More About The Agency Intensive Certification:Take The Marketing Assessment:This Duct Tape Marketing Podcast episode is brought to you by the HubSpot Podcast Network. |
Wed, 1 March 2023
In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show. Nowadays, we look for tools that let us be more productive and help us save an immense amount of time. AI is a really hot trend now and accessible to make some of our tasks easier. The newest trend in AI is ChatGPT, a tool that will change the way we work and become smarter in how we collect useful information and data for our businesses in order to create smarter strategies. In this episode, I teach you how ChatGPT will be shaking up the way we work and gain knowledge. Resources I mention:Learn More About The Agency Intensive Certification:Take The Marketing Assessment:This Duct Tape Marketing Podcast episode is brought to you by the HubSpot Podcast Network. |