Duct Tape Marketing
Small business marketing insights from best selling author John Jantsch and business leaders around the globe.

Alex Kantrowitz joins us on the Duct Tape Marketing Podcast to discuss his new book 'Day One'. At Amazon, 'Day One' is code for inventing like a startup with little regard for legacy. Day Two is, in Jeff Bezos's own words, is 'stasis, followed by irrelevance, followed by excruciating, painful decline, followed by death.' Most companies today are set up for Day Two. They build advantages and defend them fiercely rather than invent the future. But Amazon and fellow tech titans Facebook, Google, and Microsoft are operating in Day One: they prioritize reinvention over tradition and collaboration over ownership.

 

 

Direct download: John_interviews_Alex_Kantrowitz.mp3
Category:Podcast -- posted at: 7:30am CDT