Duct Tape Marketing
Small business marketing insights from best selling author John Jantsch and business leaders around the globe.

Marketer, author, and cartoonist Stu Heinecke stops by to discuss his latest book, Get the Meeting! An Illustrative Contact Marketing Playbook. Heinecke has written the book (well, two books, actually!) on contact marketing, and in this episode he details what it is, why it works, and how you can start your own contact marketing campaign.

Direct download: John_Interviews_Stu_Heinecke.mp3
Category:Podcast -- posted at: 7:30am CST

Jill Soley, author and product and marketing executive, stops by to discuss her book, Beyond Product. Soley has launched and grown software products for nearly 20 years, and she's sharing all of the lessons she's learned throughout her career in this book. On this episode, she and John discuss what product-focused entrepreneurs need to know about marketing to ensure that their companies succeed.

Direct download: John_Interviews_Jill_Soley.mp3
Category:Podcast -- posted at: 7:30am CST

John Jantsch shares an excerpt from his newly-released book, The Self-Reliant Entrepreneur. Organized as 366 daily meditations, the book is designed to help entrepreneurs build a better self in order to build a better business. Today's reading is from the October 24 entry.

Direct download: John_Reads_from_The_Self-Reliant_Entrepreneur_October_24.mp3
Category:Podcast -- posted at: 7:30am CST

John Jantsch interviews author, speaker, and marketing expert Scott McKain. McKain shares lessons from his book Iconic: How Organizations and Leaders Attain, Sustain, and Regain The Ultimate Level of Distinction. Whether yours is a small, local business or a nationally-known brand, there are steps any business can take to build a brand with loyal customers who become fans, refer you to others, and return again and again.

Direct download: John_Interviews_Scott_McKain.mp3
Category:Podcast -- posted at: 7:30am CST

John Jantsch sits down with real estate expert, author, and speaker Michael J. Maher. Maher discusses his book, The Seven Levels of Communication: Go From Relationships to Referrals, where he shares how any business can thrive by focusing their efforts on referrals rather than the traditional sales cycle.

Direct download: John_Interviews_Michael_J._Maher.mp3
Category:Podcast -- posted at: 7:30am CST

John Jantsch reads a selection from his upcoming book, The Self-Reliant Entrepreneur, due out on October 22, 2019. This selection features a quote from Ralph Waldo Emerson and reflections on how to create your business's history as part of your entrepreneurial journey.

Direct download: John_Reads_from_The_Self-Reliant_Entrepreneur_October_17.mp3
Category:Podcast -- posted at: 7:30am CST

John interviews Chris Martinez, co-founder and CEO of DUDEagency.io, an outsourced web development firm. Martinez knows all the ins and outs of website design, from site layout and development to how to integrate tactical and strategic elements like landing pages, funnels, and SEO. Martinez shares his expertise and gives advice that's useful to all business owners, no matter what field or industry you're in.

Direct download: John_Interviews_Chris_Martinez.mp3
Category:Podcast -- posted at: 7:57am CST

John speaks with author, speaker, and business coach Steve Farber. Farber is the founder and CEO of the Extreme Leadership Institute and the author of several books, including Love is Just Damn Good Business: Do What You Love in the Service of People Who Love What You Do. In this episode, Farber talks about why making love a discipline and practice in your business matters and shares how to do it.

Direct download: John_Interviews_Steve_Farber.mp3
Category:Podcast -- posted at: 8:28am CST

John Jantsch reads an excerpt from his upcoming book, The Self-Reliant Entrepreneur, structured as a daily devotional with 366 meditations to help entrepreneurs reach their full potential.

Direct download: John_Reads_from_TSRE_-_October_10.mp3
Category:Podcast -- posted at: 7:30am CST

John interviews business coach and bestselling author David Finkel. Finkel discusses his latest book, The Freedom Formula, in which he advocates for a move away from the time and effort economy and towards the value economy.

Direct download: John_Interviews_David_Finkel.mp3
Category:Podcast -- posted at: 7:30am CST

John sits down with Ryan Holiday, writer, media strategist, and leading expert on the ancient philosophy of Stoicism. Holiday talks about his latest book, Stillness is the Key, and shares how applying lessons from this ancient philosophy can help improve our modern lives.

Direct download: John_Interviews_Ryan_Holiday_2019.mp3
Category:Podcast -- posted at: 7:30am CST

John Jantsch shares another excerpt from his upcoming book, The Self-Reliant Entrepreneur. Today's reading is from the October 2 entry, featuring a letter from Herman Melville to Nathaniel Hawthorne.

Direct download: TSRE_-_October_2_2.mp3
Category:Podcast -- posted at: 7:30am CST

John chats with Jeremy Miller, founder of Sticky Branding and author of Brand New Name. He is a brand strategist, and here he shares why selecting the right brand name matters, plus the step-by-step process for finding the name that fits best with your business, product, or service.

Direct download: John_Interviews_Sticky_Branding.mp3
Category:Podcast -- posted at: 7:30am CST

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