Duct Tape Marketing (Podcast)
Small business marketing insights from best selling author John Jantsch and business leaders around the globe.

John talks with Pam Didner about her forthcoming book, Effective Sales Enablement, and why integrating your sales and marketing efforts can help both teams achieve greater success.

Direct download: John_Interviews_Pam_Didner_1.mp3
Category:Podcast -- posted at: 11:37pm CDT

Duct Tape Marketing's core belief is that marketing is not a set of tactics, it's a system. On this episode, John takes a closer look at the seven steps to building a successful marketing system that will generate great results for your business.

Direct download: John_Solo_Podcast_Seven_Steps.mp3
Category:Podcast -- posted at: 9:38am CDT

On this week's episode, John chats with Jay Baer about his latest book, Talk Triggers, and he shares how business owners can create operational strategies to generate incredible word-of-mouth for their brands.

Direct download: John_Interviews_Jay_Baer.mp3
Category:Podcast -- posted at: 11:39am CDT

Direct download: JJSolo_Podcast.mp3
Category:Podcast -- posted at: 2:18pm CDT

Direct download: Chris_Guillebeau.mp3
Category:Podcast -- posted at: 11:41am CDT

Direct download: bryaneisen.mp3
Category:Podcast -- posted at: 8:49am CDT

Marketing podcast with Guy Kawasaki I asked the question contained in the title of this post in a community I moderate on Google+ (Consultant Exchange- join us if you are a coach or consultant) Somewhat predictably answers fell into two camps - those with a book said yes it was very helpful and meaningful toContinue Reading

Does Every Consultant Need To Write a Book is a post from: Small Business Marketing Blog from Duct Tape Marketing

Direct download: guyk3.mp3
Category:Podcast -- posted at: 3:14am CDT

Marketing podcast with Dan Pink My father was a salesman in the classic Willy Loman kind of way, without the sad tragedy part. He got up each week, packed his bags and went on the road to exchange his time and information for the monetary reward of an order. However, one thing he knew andContinue Reading

The Myth of a Salesman is a post from: Small Business Marketing Blog from Duct Tape Marketing

Direct download: danpink2.mp3
Category:Podcast -- posted at: 2:00am CDT

Marketing podcast with Dave Kerpen Dave Kerpen had the foresight a few years ago to lock up the term Likeable. It's the name of his business, Likeable Media, the name of his mega selling book Likeable Social Media and it's been applied to his latest work, Likeable Business. But as Kerpen quickly points out, beingContinue Reading

Likeable Is Not a Department is a post from: Small Business Marketing Blog from Duct Tape Marketing

Direct download: davekerpen.mp3
Category:Podcast -- posted at: 2:25am CDT

Marketing podcast with Robert Greene It's funny how pretty much everything is instructional in one way of another. When Robert Greene published the now cult classic The 48 Laws of Power people were a bit polarized. According to LA Times the book, "turned Greene into a cult hero with the hip-hop set, Hollywood elite andContinue Reading

Power Seduction War and Mastery is a post from: Small Business Marketing Blog from Duct Tape Marketing

Direct download: DTM_RobertGreene.mp3
Category:Podcast -- posted at: 2:20am CDT

Marketing podcast with Harley Manning (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe via other RSS device (Google Listen) I think most of us would agree that the reason our businesses exist is to exchange value with a customer for payment. Now, that's not theContinue Reading

Reexamining Why You're In Business is a post from: Small Business Marketing Blog from Duct Tape Marketing

Direct download: Harley_Manning.mp3
Category:Podcast -- posted at: 3:02am CDT

Marketing podcast with Mike Michalowicz (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe via other RSS device (Google Listen) Okay, I'll admit the title of this post is a bit odd for a marketing blog, but it relates specifically to the title of a bookContinue Reading

How to Grow Giant Prize Winning Pumpkins is a post from: Small Business Marketing Blog from Duct Tape Marketing

Direct download: Mike_Pumkinplan.mp3
Category:Podcast -- posted at: 4:22am CDT

Marketing podcast with Phil Auerswald (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe via other RSS device (Google Listen) Here's my take. There is no resource scarcity issue, dependence on oil, shortage of water, climate change, political gridlock or disease treatment that can't be solvedContinue Reading

There's Never Been a Better Time To Be an Entrepreneur is a post from: Small Business Marketing Blog from Duct Tape Marketing

Category:Podcast -- posted at: 4:21am CDT

What Does Technology Want From Us?

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What Does Technology Want From Us?This content from: Duct Tape Marketing Marketing podcast with Kevin Kelly (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe via other RSS device (Google Listen) I ran a post last week outlining the way that I use a piece of [...]
Direct download: DTM_KevinKelly.mp3
Category:Podcast -- posted at: 8:56am CDT

Creating Customer Bliss

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Creating Customer BlissThis content from: Duct Tape Marketing Marketing podcast with Jeanne Bliss (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe via other RSS device (Google Listen) My guest for this week's episode of the Duct Tape Marketing Podcast is customer experience expert Jeanne Bliss. [...]
Direct download: DTM_JeanneBliss.mp3
Category:Podcast -- posted at: 7:46am CDT

How to Find Part Time and Intern Help and Gigs

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How to Find Part Time and Intern Help and GigsThis content from: Duct Tape Marketing Marketing podcast with Cari Sommer (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe via other RSS device (Google Listen) The trend towards virtual work and virtual workers has grown so [...]
Direct download: DTM_CariSommer.mp3
Category:Podcast -- posted at: 7:00am CDT

The 4-Hour Entrepreneurial Body

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The 4-Hour Entrepreneurial BodyThis content from: Duct Tape Marketing Marketing podcast with Tim Ferriss (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe via other RSS device (Google Listen) This time of year the Internet, media and bookstores are filled with books, stories and advice on [...]
Direct download: DTM_TimFerriss.mp3
Category:Podcast -- posted at: 7:44am CDT

Has the Definition of a Job Changed Forever?

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Has the Definition of a Job Changed Forever?This content from: Duct Tape Marketing Marketing podcast with Scott Gerber (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe via other RSS device (Google Listen) The current generation of students graduating from college is finding that the combination [...]
Direct download: DTM_ScottGerber.mp3
Category:Podcast -- posted at: 7:43am CDT

Accelerate Your Startup

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Accelerate Your StartupThis content from: Duct Tape Marketing Marketing podcast with Brad Feld (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe via other RSS device (Google Listen) One of the best ways to get your new business up and going fast is to learn from [...]
Direct download: DTM_BradFeld.mp3
Category:Podcast -- posted at: 8:30am CDT

The Content Inspiration and Creation Rules

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The Content Inspiration and Creation RulesThis content from: Duct Tape Marketing Marketing podcast with Ann Handley and C.C. Chapman (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe via other RSS device (Google Listen) The need to produce lots of educational content is a given these [...]
Direct download: DTM_ContentRules.mp3
Category:Podcast -- posted at: 5:48am CDT

Smarter Faster Cheaper Podcast

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Smarter Faster Cheaper PodcastThis content from: Duct Tape Marketing Marketing podcast with David Siteman Garland (Click to play or right click and "Save As" to download - Subscribe now via iTunes Those three words - smarter, faster, cheaper are certainly the rallying cry for these times and a welcome dose of marketing reality for those [...]
Direct download: DTM_DavidSiteman.mp3
Category:Podcast -- posted at: 7:30am CDT

Do Small Businesses Need to Communicate Mission

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Do Small Businesses Need to Communicate MissionThis content from: Duct Tape Marketing Marketing podcast with John Spence (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe via other RSS device (Google Listen) Many small business owner don't pay much heed to some of the routinely accepted [...]
Direct download: DTM_JohnSpence.mp3
Category:Podcast -- posted at: 8:23am CDT

Are You Living The Life Other People Expect You To

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Are You Living The Life Other People Expect You ToThis content from: Duct Tape Marketing Marketing podcast with Chris Guillebeau (Click to play or right click and "Save As" to download - Subscribe now via iTunes My guest for this week's episode of the Duct Tape Marketing podcast is Chris Guillebeau. Chris writes, travels, and [...]
Direct download: DTM_ChrisGuillebeau.mp3
Category:Podcast -- posted at: 7:55am CDT

Talking Small Business With the New York Times

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Talking Small Business With the New York TimesThis content from: Duct Tape Marketing Marketing podcast with Loren Feldman (Click to play or right click and "Save As" to download - Subscribe now via iTunes The world of traditional publishing has changed dramatically over the years and more and more publications are looking for ways to [...]
Direct download: DTM_LorenF.mp3
Category:Podcast -- posted at: 7:48am CDT

Great Presentations Start With Resonance

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Great Presentations Start With ResonanceThis content from: Duct Tape Marketing Marketing podcast with Nancy Duarte (Click to play or right click and "Save As" to download - Subscribe now via iTunes I've been thinking and talking a lot of late about the topic of making great presentations because I think the ability to help people [...]
Direct download: DTM_NancyDuarte.mp3
Category:Podcast -- posted at: 5:10am CDT

Consider eBay as a Small Business Sales Channel

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Consider eBay as a Small Business Sales ChannelThis content from: Duct Tape Marketing Marketing podcast with Lin Shearer (Click to play or right click and "Save As" to download - Subscribe now via iTunes I spent a significant amount of time with eBay sellers this year as I participated in a four city event called [...]
Direct download: DTM_LinShearer_2.mp3
Category:Podcast -- posted at: 7:54am CDT

Talking Money With inDinero

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Talking Money With inDineroThis content from: Duct Tape Marketing Marketing podcast with Jessica Mah (Click to play or right click and "Save As" to download - Subscribe now via iTunes For this week's episode of the Duct Tape Marketing Podcast I visited with Jessica Mah, the twenty something co-founder and chief architect of inDinero. inDinero [...]
Direct download: DTM_JessicaMah.mp3
Category:Podcast -- posted at: 6:49am CDT

The Power of Sound

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The Power of SoundThis content from: Duct Tape Marketing Marketing podcast with Fabeku Fatunmise (Click to play or right click and "Save As" to download - Subscribe now via iTunes Marketers know that the senses play a big role in how we are attracted and what we ultimately buy. But the impact of our sensory [...]
Direct download: FabekuFatunmise-BlueMorphoSample.mp3
Category:Podcast -- posted at: 6:55am CDT

Creating a Boutique Business

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Creating a Boutique BusinessThis content from: Duct Tape Marketing Marketing podcast with Sarah Petty (Click to play or right click and "Save As" to download - Subscribe now via iTunes The term boutique is often associated with fashion or beauty related businesses, but it's a concept that can apply to any business. Case in point [...]
Direct download: DTM_SarahPetty.mp3
Category:Podcast -- posted at: 7:57am CDT

Sprouter Is Growing Start-up Business Connections

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Sprouter Is Growing Start-up Business ConnectionsThis content from: Duct Tape Marketing Marketing podcast with Sarah Prevette (Click to play or right click and "Save As" to download - Subscribe now via iTunes My guest for this week's episode of the Duct Tape Marketing Podcast is Sarah Prevette, the CEO and Founder of Sprouter and professional [...]
Direct download: DTM_SarahPrevette.mp3
Category:Podcast -- posted at: 8:23am CDT

How Evernote Is Changing the Free Model

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How Evernote Is Changing the Free ModelThis content from: Duct Tape Marketing Marketing podcast with Phil Libin (Click to play or right click and "Save As" to download - Subscribe now via iTunes For this episode of the Duct Tape Marketing Podcast I had the chance to visit with Evernote CEO Phil Libin. Evernote is [...]
Direct download: DTM_PhilLibin.mp3
Category:Podcast -- posted at: 10:03am CDT

Color As Branding Element

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Color As Branding ElementThis content from: Duct Tape Marketing Marketing podcast with Kate Smith (Click to play or right click and "Save As" to download - Subscribe now via iTunes Color has built in meaning and symbolism and can be a strong element of your brand when used strategically. In this episode of the Duct [...]
Direct download: DTM_KateSmith.mp3
Category:Podcast -- posted at: 5:20am CDT

Social Media Makes Email Even Stronger

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Social Media Makes Email Even StrongerThis content from: Duct Tape Marketing Marketing podcast with Gail Goodman (Click to play or right click and "Save As" to download - Subscribe now via iTunes This week's guest on the Duct Tape Marketing podcast is Gail Goodman, Chairman, President, and Chief Executive Officer of leading email marketing service [...]
Direct download: DTM_GailGoodman.mp3
Category:Podcast -- posted at: 6:42am CDT

Talking Little Things with Tom Peters

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Talking Little Things with Tom PetersThis content from: Duct Tape Marketing Marketing podcast with Tom Peters (Click to play or right click and "Save As" to download - Subscribe now via iTunes My guest for this episode of the Duct Tape Marketing Podcast is management consultant and author of a dozens of books, including the [...]
Direct download: DTM_TomPeters_2.mp3
Category:Podcast -- posted at: 6:50am CDT

What Does Open Leadership Look Like?

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What Does Open Leadership Look Like?This content from: Duct Tape Marketing Marketing podcast with Charlene Li (Click to play or right click and "Save As" to download - Subscribe now via iTunes My guest for this week's episode of the Duct Tape Marketing Podcast is former Forrester analyst, founder of the Altimeter Group and author [...]
Direct download: DTM_CharleneLi.mp3
Category:Podcast -- posted at: 7:09am CDT

Power Friending Podcast

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Power Friending PodcastThis content from: Duct Tape Marketing Marketing podcast with Amber MacArthur (Click to play or right click and "Save As" to download - Subscribe now via iTunes My guest for this episode of the Duct Tape Marketing Podcast is Amber Mac, online video celebrity and author of Power Friending - Demystifying Social Media [...]
Direct download: DTM_AmberMac.mp3
Category:Podcast -- posted at: 9:00am CDT

Are You Delivering Happiness?

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Are You Delivering Happiness?This content from: Duct Tape Marketing Marketing podcast with Tony Hsieh (Click to play or right click and "Save As" to download - Subscribe now via iTunes My guest for today's episode of the Duct Tape Marketing podcast is Tony Hsieh, CEO of the billion dollar company Zappos. Tony describes Zappos as [...]
Direct download: DTM_TonyHsieh_2.mp3
Category:Podcast -- posted at: 10:27am CDT

The Marketing Funnel Is Broken

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The Marketing Funnel Is BrokenThis content from: Duct Tape Marketing Marketing podcast with Joseph Jaffe (Click to play or right click and "Save As" to download - Subscribe now via iTunes Marketers have used the metaphor of the marketing funnel for decades. The idea being to draw lots of leads into the very big open [...]
Direct download: DTM_JosephJaffe.mp3
Category:Podcast -- posted at: 6:44am CDT

Marketing in the Age of Google

This content from: Duct Tape Marketing

Marketing in the Age of GoogleThis content from: Duct Tape Marketing Marketing podcast with Vanessa Fox (Click to play or right click and "Save As" to download - Subscribe now via iTunes My guest for this week's episode of the Duct Tape Marketing podcast is ex Googler Vanessa Fox. Fox is the author of Marketing in the [...]
Direct download: DTM_VanessaFox.mp3
Category:Podcast -- posted at: 9:03am CDT

SOBCon Founder Liz Strauss on Virtual and Concrete

This content from: Duct Tape Marketing

SOBCon Founder Liz Strauss on Virtual and ConcreteThis content from: Duct Tape Marketing Marketing podcast with Liz Strauss (Click to play or right click and "Save As" to download - Subscribe now via iTunes My guest for this week's episode of the Duct Tape Marketing podcast is Liz Strauss, CEO and founder of SOBCon and author of [...]
Category:Podcast -- posted at: 10:46am CDT

Changes Come to Yelp

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Changes Come to YelpThis content from: Duct Tape Marketing Marketing podcast with Luther Lowe (Click to play or right click and "Save As" to download - Subscribe now via iTunes The online review site Yelp has come under fire of late for practices that have been described by some small business owners as heavy handed in an [...]
Direct download: DTM_LutherLowe.mp3
Category:Podcast -- posted at: 5:57am CDT

Making Ideas Happen

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Making Ideas HappenThis content from: Duct Tape Marketing Marketing podcast with Scott Belsky (Click to play or right click and "Save As" to download - Subscribe now via iTunes Many business owners, particularly the more creative, are good at making ideas, but not always so good at making those ideas happen. For this episode of the Duct [...]
Direct download: DTM_ScottBelsky_2.mp3
Category:Podcast -- posted at: 7:32am CDT

Groupon Founder Talks About Success and Growth

This content from: Duct Tape Marketing

Groupon Founder Talks About Success and GrowthThis content from: Duct Tape Marketing Marketing podcast with Andrew Mason (Click to play or right click and "Save As" to download - Subscribe now via iTunes This week's guest on the Duct Tape Marketing Podcast is Groupon founder Andrew Mason. Groupon is a very unique service that allows individuals to [...]
Direct download: DTM_Groupon.mp3
Category:Podcast -- posted at: 11:19am CDT

REWORK Podcast with Jason Fried

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REWORK Podcast with Jason FriedThis content from: Duct Tape Marketing Marketing podcast with Jason Fried (Click to play or right click and "Save As" to download - Subscribe now via iTunes 37 Signals is a company that most online service providers would love to be like. From day one the creators of Basecamp, Backpack, Highrise and Campfire, [...]
Direct download: DTM_JohnFried.mp3
Category:Podcast -- posted at: 6:28am CDT

Author of Book Yourself Solid Visits Referral Week

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Author of Book Yourself Solid Visits Referral WeekThis content from: Duct Tape Marketing This post is a special Make a Referral Week guest podcast featuring education on the subject of referrals and word of mouth marketing and making 1000 referrals to 1000 small businesses - check it out at Make a Referral Week 2010 Marketing podcast with [...]
Direct download: Referral_MichaelPort.mp3
Category:Podcast -- posted at: 8:24am CDT

Author of Word of Mouth Marketing Visits Referral Week

This content from: Duct Tape Marketing

Author of Word of Mouth Marketing Visits Referral WeekThis content from: Duct Tape Marketing This post is a special Make a Referral Week guest post featuring education on the subject of referrals and word of mouth marketing and making 1000 referrals to 1000 small businesses – check it out at Make a Referral Week 2010 Marketing podcast [...]
Direct download: Referral_AndySernovitz.mp3
Category:Podcast -- posted at: 7:07am CDT

PR is Only Dying If It Isn't Evolving

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SharePR is Only Dying If It Isn't EvolvingThis content from: Duct Tape Marketing Marketing podcast with Brian Solis (Click to listen, right click and Save As to download - subscribe now via iTunes For this episode of the Duct Tape Marketing Podcast I asked Brian Solis, Principal of FutureWorks and co-author of Putting the Public Back in [...]
Direct download: DTM_BrianSolis.mp3
Category:Podcast -- posted at: 7:51am CDT

Analytics from a Really Smart Guy

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Analytics from a Really Smart GuyThis content from: Duct Tape Marketing Marketing podcast with Avinash Kaushik (Click to listen, right click and Save As to download - subscribe now via iTunes Avinash Kaushik, author of Web Analytics 2.0 is one of those rare people who can take a somewhat dry and mathlike subject of web analytics [...]
Direct download: DTM_Avinash_2.mp3
Category:Podcast -- posted at: 3:19pm CDT