Duct Tape Marketing
Small business marketing insights from best selling author John Jantsch and business leaders around the globe.

In this episode of the Duct Tape Marketing Podcast, I interview Matt Dixon. Matt is a Founding Partner of DCM Insights, the customer understanding lab. He's also a frequent contributor to Harvard Business Review with more than 20 print and online articles to his credit. His first book, The Challenger Sale, has sold more than a million copies worldwide and was a #1 Amazon and Wall Street Journal bestseller. He has a new book launching in September 2022 — The JOLT Effect: How High Performers Overcome Customer Indecision.

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Direct download: DTM-Matt-Dixon.mp3
Category:Podcast -- posted at: 10:53am MST

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