Duct Tape Marketing
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as marketing strategy, consulting, social media marketing, content marketing, SEO, email marketing, lead generation, business management, entrepreneurship and much more. With over 900 episodes since its inception in 2005, The Duct Tape Marketing podcast is your go-to resource for all things marketing or business growth. Join us each week as we dive into the latest marketing trends and strategies that will help you achieve your business goals. Don't miss out on this opportunity to learn from the best in the business. Tune in to The Duct Tape Marketing podcast and start listening today!

In this episode of the Duct Tape Marketing Podcast, I interview Mark Shekter. He is a Best-Selling Author, Keynote Speaker, and original thinker. He pioneered a new system of creative thinking that empowers Start-Ups to Fortune 500 clients to build robust and sustainable enterprises while reshaping corporate cultures for unlimited innovation and growth. 

In his new book: Think8: 8 Steps to Ignite Your Creative Genius in Business, Career, & Life, Mark shares his proven method previously only available to his global Think8 clients. Mark shares that when individuals focus on their purpose and passion, they can unlock their creative energy and achieve remarkable results in various domains of life. Creativity is not limited to artistic endeavors but can be applied in business contexts as well. The Think8 methodology has 8 steps: purpose, message, tone, character, content, structure, style, and impact, when followed in sequence, leads to optimal results.

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This Duct Tape Marketing Podcast episode is brought to you by the HubSpot Podcast Network.

Direct download: DTM-Mark-Shekter.mp3
Category:Podcast -- posted at: 3:10pm MDT